A product demo provides a presentation and interactive walkthrough showcasing key features and functionality of a product or service. Compelling demos establish credibility by focusing tightly on conveying relevance to the prospect's needs and scenarios.
Allowing hands-on exploration makes concepts tangible for audiences. Demos should highlight ease of use, problem-solving, and key differentiators. Customized demos matching customer priorities best enable informed purchase decisions.
Strong presentation skills and deep product knowledge are essential for great demos. Visual product tours build understanding far better than dry descriptions. Insightful demos positioned properly in the sales cycle help seal deals. Ongoing training keeps demos fresh as offerings evolve.